While searching for free video assets, you must have found Mixkit.co, a site offering free creative elements. Let’s see if Mixkit is a truly free site.
Our site is not associated with Mixkit.co, which will hopefully make our review impartial and honest. Everything below is our humble opinion which is far from being exhaustive. With this said, let’s jump into it.
Mixkit.co or simply Mixkit is a relatively new site that offers free stock videos, free stock music, free sound effects, and free video templates. Our records show that this free site was launched around December 2019. The site is positioned as a source of free video and audio elements that you can download with a simple click. As of the moment of writing, Mixkit allows to download the free video and audio assets without any gating. In other words, you don’t need to sign up for anything to download the free stuff. This is so great!
A skeptic reader will probably ask “What’s the catch?”. We will get to this later. Let’s first discuss the video and audio elements that Mixkit offers for free.
First Impression about Mixkit
When you land on the site, you notice that it’s about free video clips, music tracks, sound effects, and video templates. When you start diggining deeper in the site, you find that Mixkit is more than that.
Here you can get the following categories of elements:
- Free stock videos
- Free stock music
- Free sound effects
- Free video templates
- Free Premiere Pro templates
- Free After Effects templates
- Free Davinci Resolve templates
- Free Final Cut Pro templates
- Free stock art
This selection of categories is impressive. The creators of this site know the stuff that video pros and video enthusiasts need for their projects.
The Size of Mixkit’s Free Library
Mixkit is a free site which has a lot of assets, but its size cannot compare with the paid libraries, like its parent Envato Elements. Our research shows that the whole Mixkit library is slightly over 45,000 assets (clips, tracks, effects, templates) as of 2021.
Our research shows that Mixkit heavies up on free video clips. Their free video library counts thousands of free video clips.
Even if the amount of assets is not too large, these freebies come in handy for the video community. Mixkit has fewer video elements than audio. Let’s see how it goes.
Let’s delve into the free asset categories to see if these free elements from Mixkit are completely free? Let’s also discuss the technical specs of the free elements and touch upon licensing. We will talk about video clips and audio as these are our primary interest on Mixkit.
The free video library is good, but not excellent. The free videos are mostly available in FHD (1080p HD or 1920×1080). There are no 4K clips (at least we were not able to find any).
We’ve downloaded 20+ clips to analyze the quality. Here are our finds:
- The bit rate is healthy: 20-25Mbps.
- File size ranges between 30-60Mb per clip.
- The frame rate in the majority of the clips we downloaded was 23.98 fps.
Licenses range from “For personal use only” to “For personal and commercial use”. Commercial use is a little vague as it covers “filmmaking” and “commercial projects”. But we will take it as very permissive!
Our verdict is these free clips are great footage for any online video project.
The music library on Mixkit includes several hundred free music tracks. Based on the sound and our previous experience with the Envato music catalog, these music tracks seem to be on the lower side of the quality spectrum in their music library.
Here are our finds based on several downloads:
- All music tracks are .mp3 files.
- They are all compressed with Pro Tools.
- The bit rate is 256Kbps.
The sound quality is intermediate, which is mostly due to the compression. The choice is good, though. So spend some time browsing the music categories on the site – you may find some gems.
Music licensing is restrictive, though. You can only use this free music in online projects: Youtube, websites, social media and podcats.
You are not allowed to use this free music in video games, TV, broadcasts, or CDs/DVDs.
The collection of free SFX is also impressive on Mixkit. The audio files come as .WAV. The bit rate is on the lower side, but it’s fine.
The licensing is permissive. You can use these free sound effects in commercial projects, Youtube videos, social media videos, video games, TV and radio.
As for the other free categories, we like how the free Premiere Pro templates can be mogrt files. Working with morgt files is such a pleasure within Premiere Pro.
What’s the catch with Mixkit’s free assets?
We have mentioned that Mixkit is a product of Envato Elements, which is a mega library of creative assets. Mixkit is a website that Envato uses to attract internet users who search for “free videos”, “free footage”, “free music”. There is nothing wrong here as Mixkit delivers on the promise to provide free elements for video edits and beyond.
At the same time Mixkit is a platform for upselling to paid Envato products. As a result, you may see a lot of Envato banners and links on the site. We are actually ok with this strategy as users like us have a choice: a smaller library but free, or larger but for fee.
We also like the transparency of Mixkit. Before you download any free asset you know whether you can use this free element for personal projects only or both for personal and commercial projects. Another great point about Mixkit is that it’s one of the few free sites that does not require attribution. Just come, grab some free stuff, and use it away within the licensing permissions.
Our wish list about Mixkit
Since Mixkit is Envato’s project, we would like to see more deals and coupons from Envato featured on Mixkit. The generic 70% off messaging popping up may not be too attractive to upsell to premium assets. Mixkit may also show the free monthly freebie from Envato. Why not?
In summary, Mixkit is a successful project that delivers on its promise and offers price-sensitive creators a good range of free elements to use in their video and audio projects. We hope to see this site grow and expand. We are also looking forward to seeing unique and seasonal deals and promos to this site and its parent company.